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At IRI we provide the information, analytics, business intelligence, consulting services and expertise that CPG, retail and healthcare companies leverage to embed innovation throughout their organizations. Since its inception in 1979, IRI has been dedicated to delivering consumer, shopper and retail insights that enable faster and better decisions for dramatic business outcomes. As market information specialists in the CPG, healthcare, and retail industries, IRI has a proven track record in driving innovative, forward-looking solutions that help companies see what they have been missing, ACT with greater confidence, and WIN at the shelf – ultimately enabling its clients to transform their businesses for increased growth and profitability.