We are honored to have Marcus Collins, Clinical Assistant Professor of Marketing at Ross, host a virtual chat on November 29th, 8:00-9:00pm Central. Informed by both his teaching and his role as Head of Planning for the advertising firm Wieden + Kennedy, Marcus will share his insights on brand strategy and consumer behavior in today's environment.
Marcus holds a doctorate in marketing from Temple University where he studied cultural contagion and meaning-making. He received an MBA with an emphasis on strategic brand marketing from the University of Michigan, where he also earned his undergraduate degree in Material Science Engineering.
When: Monday, November 29th, 8:00-9:00pm CT
Where: Zoom Link to be provided upon registration
See you there, and Go Blue!
