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Doctoral Consortium
Wednesday, June 3, 2009
DOCTORAL CONSORTIUM REGISTRATION IS CLOSED
To submit your application for the Doctoral Consortium
Register for the 2009 INFORMS Marketing Science Conference
Fill out the Consortium Registration Form and save as
LASTNAME_Firstname.pdf
(e.g., "Robert Smith" would be SMITH_Robert.pdf;)
Submit registration form and requested photo
(photo requirements are on registration form)
via email to mks2009consortium@umich.edu with
"2009 Doctoral Consortium"in the subject line by
Wednesday, April 1, 2009.
Accepted applicants will be notified
by Wednesday, April 15, 2009.
Consortium registration will admit you to the Consortium presentations and meals on the program.
There is no separate registration fee for the Doctoral Consortium.
If the number of registered students exceeds capacity, the following criteria will be considered in determining the final list of attendees:
Date of application
Number of ISMS Consortiums previously attended
Expected graduation date
Number of students applying from your university
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| Consortium Schedule |
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| 8-10am |
Consortium Registration & Continental Breakfast |
10am-12pm
Plenary Session |
Welcome to the Marketing Science Consortium
Eugene W. Anderson, U of M - Ross
Sridhar Moorthy, U of Toronto - Rotman
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The Marketing Science Society
Richard Staelin, Duke - Fuqua
President of ISMS
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The Creative Process in Research: Where Do Ideas Come From?
Panel Discussion with Professors:
John D.C. Little, MIT - Sloan
Pradeep K. Chintagunta, Chicago - Booth
Miguel Villas-Boas, Berkeley - Haas
Moderator: Sridhar Moorthy, U of Toronto - Rotman
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The Science & Art of Publishing
Panel Discussion with Editors:
Marketing Science:
Eric T. Bradlow, U of Penn - Wharton
Quantitative Marketing and Economics:
Rajiv Lal, Harvard
Journal of Marketing Research:
Tulin Erdem, NYU - Stern
Management Science:
Preyas S. Desai, Duke - Fuqua
Moderator: Fred Feinberg, U of M - Ross
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Keeping Your Feet on the Ground: Interacting with Practitioners
Russell S. Winer, NYU - Stern
Executive Director Marketing Science Institute |
| 12-1:30pm |
Lunch |
1:30-3pm
Break-out Sessions |
Session A: CRM
Anand V. Bodapati, UCLA - Anderson
Werner J. Reinartz, INSEAD
Scott A. Neslin, Dartmouth - Tuck
Session B: Retailing
Eric T. Anderson, Northwestern - Kellogg
Preyas S. Desai, Duke - Fuqua
Karsten Theil Hansen, UCSD - Rady
Session C: Dynamic Effects in Marketing
Bart J. Bronnenberg, Tilburg
Andrew Ching, U of Toronto - Rotman
Miguel Villas-Boas, Berkeley - Haas |
| 3-3:30pm |
PM Break |
3:30-5pm
Break-out Sessions |
Session A: Behavioral Marketing Models
Wilfred Amaldoss, Duke - Fuqua
Aradhna Krishna, U of M - Ross
Dmitri Kuksov, Washington U St. Louis - Olin
Session B: Online Marketing & Consumer-Generated Media
Dina Mayzlin, Yale
Avi Goldfarb, U of Toronto - Rotman
Kannan Srinivasan, Carnegie Mellon - Tepper
Session C: Recent Advances in Empirical Methodology
Greg M. Allenby, Ohio State - Fisher
Pradeep K. Chintagunta, Chicago - Booth
Wesley Hartmann, Stanford |
| 5-8pm |
Dinner & Event |
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