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James (Jim)  Price

James (Jim) Price

Adjunct Lecturer of Entrepreneurial Studies

MBA, Stanford University
BA, Oberlin College

Jim Price is a veteran entrepreneur and business educator, as well as an active executive advisor, speaker and author. Since 2003, he’s held a faculty appointment at Ross, where he teaches the popular MBA elective course “New Venture Creation,” advises MBA student consulting teams in the MAP (Multidisciplinary Action Projects) program, and serves on the Executive Committee of the Zell-Lurie Institute for Entrepreneurial Studies.

A serial entrepreneur/CEO for two decades, Jim has successfully launched and led multiple tech-enabled businesses. He has several successful liquidity events to his credit including an IPO and multiple company mergers and sales that have produced superior returns for his shareholders.


As an opinion leader, Jim writes popular blogs for Business Insider ( and The Huffington Post ( His papers and courseware on various entrepreneurship and innovation topics can be found at GlobaLens ( 


James (Jim) Price
Stephen M. Ross School of Business
University of Michigan
701 Tappan St.
Ann Arbor, MI 48109-1234

Office Location: R3222

Phone: (734) 764-1387
Fax: (734) 936-6631
Personal Site

Working Papers
Entrepreneurial Studies Web Site