This presentation will explore the biased perceptions that people hold of their own ethicality. Combining a theoretical
framework which takes a temporal look at the ethical decision making process along with supporting empirical evidence,
it will be argued that people predict that they will behave more ethically than they actually do, and when evaluating past
(un)ethical behavior, they believe they behaved more ethically than they actually did. These biased illusions "hide" our unethical
behavior and, in doing so, lead us to behave in ways that are inconsistent with our moral ideals. The presentation will conclude
with recommendations for how to reduce these temporal inconsistencies and directions for future research.