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Ross Content Goes Public on iTunes U

6/13/2006 --

Business School offers seminars and more to all.

ANN ARBOR, Mich.—The Stephen M. Ross School of Business today announced that select content made available to its students through iTunes U is available to the public. Ross on iTunes U offers free access to events, seminars and news to anyone who visits (iTunes software, a free download, required).

"Making Ross on iTunes U open to the public will give prospective students, alumni and the business community in general an easy way to experience the quality and depth of what's happening at Ross," said Brian Greminger, assistant director of Computing Services.

Greminger said another reason for using iTunes U to distribute content is the ability to subscribe to categories and channels of content, and the podcasts can be automatically downloaded to a Mac or PC. "As we create more channels, this will allow people to get just the content they are interested in, without having to actively search for it," he added.

In addition to categories for news, events and seminars, three podcast channels with content from the Center for Positive Organizational Scholarship, the William Davidson Institute and Dividend magazine will be available to the public through Ross on iTunes U, which uses the same technology as the iTunes Music Store.

iTunes U is a hosted content distribution system that allows colleges and universities to make audio and video content from lectures, interviews, audio books and more available to students online. Users can download the content to their Mac or PC, transfer the information to their iPod and listen to it any time, anywhere.

For more information, contact:
Heather Thorne
Phone: 734-936-8421