Vern Terpstra, BBA '50, MBA '51,|
Vern Terpstra Represents U-M at Korea University's 100th Anniversary Celebration
Teacher renews ties with Korea University President Yoon-Dae Euh, PhD '78.
ANN ARBOR, Mich.—Vern Terpstra, BBA '50, MBA '51, PhD '65, professor emeritus of international business at the Stephen M. Ross School of Business, represented the University of Michigan and President Mary Sue Coleman at Korea University's Centennial Anniversary Commemoration held in Seoul on May 4-5.
Korea University President Yoon-Dae Euh, PhD '78, hosted the three-day celebration that included an academic forum focusing on global management and education, campus tours, a tree planting ceremony and banquets, including a dinner hosted by Seoul's mayor.
Michigan was one of 94 universities from around the world to participate in the festivities. The trip was personally significant, Terpstra said, because Yoon-Dae Euh is his former student, one of the many on six continents with whom Terpstra keeps in contact.
Terpstra joined the business school in 1966 and retired in 1992. He served as chair of International Business from 1977 to 1987. He has written more than 55 books and articles and has served as a visiting professor for institutions in the Congo, China, Indonesia, England, the Netherlands and other countries on three continents.
Terpstra received the Significant Contribution to Global Marketing Research Award from the American Marketing Association Global Marketing Special Interest Group in 2004.
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Mary Jo Frank