Link My iMpact  
Link Strategic Positioning Tool Kit  
To Executive Education
To Kresge Library
Norbert Schwarz

Marketing Professor Norbert Schwarz Elected to AAAS

6/4/2004 --

American Academy of Arts and Sciences is the nation's oldest learned society.

ANN ARBOR, Mich. – Norbert Schwarz, professor of marketing at the Michigan Business School, has been chosen as a fellow in the American Academy of Arts and Sciences (AAAS). He will be inducted at a ceremony in October.

An elite organization that includes more than 150 Nobel laureates and 50 Pulitzer Prize winners, AAAS is the nation's oldest learned society.

Schwarz, who also is a professor of psychology at U-M and a research professor at the Institute for Social Research, is an expert on human judgment and cognition, including the interplay of feeling and thinking, the socially situated nature of cognition, and the implications of basic cognitive and communicative processes for public opinion, consumer behavior and social science research.

Prior to joining the U-M in 1993, Schwarz taught psychology at the University of Heidelberg in Germany from 1981-1992 and served as scientific director of ZUMA, an interdisciplinary social science research center in Mannheim, Germany, from 1987-1992. He received a doctorate in sociology and psychology from the University of Mannheim in 1980.

Schwarz also is an elected fellow in the American Psychological Society and the Society for Personality and Social Psychology. His publications include more than 15 books and 200 journal articles and papers, and he serves as a consulting editor for various journals.

AAAS is a Cambridge, Massachusetts-based academy, founded in 1780 by American scholar-patriots John Adams, James Bowdoin and John Hancock. It was established to "cultivate every art and science which may tend to advance the interest, honor, dignity and happiness of a free, independent and virtuous people."

For more information, contact:
Bernie DeGroat
Phone: (734) 936-1015 or 647-1847