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Making MAP Succeed

What Makes a Good MAP Proposal?

  • It addresses a real challenge or opportunity that has no existing or obvious solution.
  • It has strong support from senior level management.
  • It requires a multidisciplinary approach.
  • It can successfully be completed in seven weeks.
  • It demands a set of actionable recommendations.

Sponsor Responsibilities

  • Provide two dedicated and engaged project liaisons
  • Provide relevant data, which may be proprietary, to the MAP team
  • Arrange for the MAP team to interview key personnel in your organization
  • Provide workspace and appropriate business and communications equipment
  • Reimburse project-related expenses, including travel, for the MAP team

Project Planning

  • Begin early
  • Educate management about MAP
  • Get senior management buy-in
  • Appoint a company liaison and alternate liaison
  • Communicate project goals early
  • Identify information sources (internal and external)
  • Budget for project costs

Get the Team off to a Fast Start:

Before Students Arrive

  • Conference calls-discuss topic, answer questions
  • Provide pre-reading
  • Set up meetings for team to meet many people early in the process (including HR, decision makers, & senior management)

On-site Orientation Session

  • Provide understanding of business
  • Meet senior management and key contacts
  • Organize and schedule internal presentations
  • Discuss statement of work
  • Treat MAP Team as partners/consultants, not students
  • Let Team be creative – balance control vs. hands-off
  • Have Fun – arrange a team dinner

Logistics/Housekeeping Session

  • Prepare written travel policy
  • Clearly explain spending/reimbursement policy
  • Be aware that students are on limited incomes
  • Arrange access to corporate resources
  • Provide conference call numbers
  • Provide office space/access
  • Treat them like “new hires”

Ongoing Project Management

  • Provide weekly contact or meeting (plan on 5-10 hours/week)
  • Schedule mid-term project review
  • Be available and be responsive
  • Manage responsiveness within your corporation
  • Contact faculty advisor if issues arise
  • Keep team focused. Expect some modifications to the Statement of Work 

Project Final Presentation

  • On-site presentation allows more participation by management
  • Attendees provide valuable feedback on next steps

During and After MAP

  • Put students in touch with recruiting personnel for full time opportunities
  • Hire one or more team members as a summer intern
  • Continue to provide feedback after project is completed

Next: Project Proposal



MAP Sponsors

graphicName:Neil McQuire, Director, Business Development
Lion Cells, Inc.

"We really appreciated the skill level and effort of the Lion Cells MAP team.

Read More


Get Real with MAP


Don’t just study a case. Be the case. Multidisciplinary Action Projects (MAP) charge students with finding viable solutions to real problems in real businesses. How can a seven-week project impact you? In ways you never imagined.


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