Michigan Ross School of Business
Yaffe Center for Persuasive Communication

Brown Bag Seminar Series

The Brown Bag Seminar Series creates a forum for the presentation and discussion of current research in many fields: Business, Communications, Health, Psychology, and many other persuasive communication topics.  Below are the past Brownbag Seminar Series.


Winter 2003 Brownbag Seminar Series:


Winter 2002 Brownbag Seminar Series:

Dyson's Market Success

By applying physics concepts and saying "goodbye to the bag,” Dyson's eye-catching, modern, vacuum cleaner design won it market success.

Dyson vacuum 1983