|
|
|
 |
|
|
Associate Dean for IT
Presents...
 |
|
|
|
|
|
|
|
|
| |
Information Technology
can open up new worlds of opportunity for creative
teaching.
|
|
|
|
Searchable Video Database
Rajeev Batra
Marketing |
Christina Brown
Marketing |
Rajeev Batra and Christina Brown created a database of video clips to
support teaching their marketing courses in branding and advertising.
They used advanced video storage and retrieval software capable of
creating and displaying pre-selected groups of TV commercials, as well
as allowing them to select appropriate clips on-the-fly to illustrate a
particular concept of immediate interest to their classes.
|
|
|
|
