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Books by Faculty

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Prahalad Krishnan

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The New Age of Innovation
C.K. Prahalad and M.S. Krishnan

To succeed in the "new age of innovation," firms must partner with individual customers to co-create customized experiences, argue Prahalad and Krishnan in their new book. The authors explain that many companies are not structured to capitalize on co-creation, but rather built around the old model of creating products and services and then offering them to consumers. However, they outline examples of several companies that do adhere to the co-creation model, such as Starbucks, Facebook, ING, and Google. The authors also outline how the co-creation framework allows the consumer's set of choices to be infinite, not limited as they are in the current model of mass-customization.
 
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Climate Change: What's Your Business Strategy?
Andrew J. Hoffman

This book urges CEOs to take the issue of climate change seriously as a business issue, rather than an environmental one. Hoffman runs down a series of steps business can take to be pro-active in integrating climate change in their business strategy, preventing competitors from setting the precedent. The author also highlights several companies that are at the forefront of incorporating the realities of climate change into their business strategy and encourages CEOs to follow in their footsteps.

Climate Change
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Supply Chain Science
Wallace Hopp

This book focuses specifically on the science of supply chains---the collection of people, resources and activities involved in bringing materials and information together to produce and deliver goods and services to customers. It offers a framework for understanding how complex production and supply chain systems behave, and provides the "why" of supply chains.

Factory Physics
Wallace Hopp and Mark Spearman

This award-winning book outlines the key underlining principles that drive the operating relationships within a factory. The authors say that while details will change, there are principles governing the behavior of manufacturing systems and understanding them can improve management practice.





Global E-Commerce
Edited by Nigel P Melville, Kenneth L. Kraemer, Jason Dedrick, and Kevin Zhu

The editors separate reality from hype in this systematic analysis of the impact of the Internet and e-commerce across firms, industries, and economies. Case studies of eight economies—the United States, Mexico, Brazil, France, Germany, China, Japan, and Taiwan—show that, rather than creating a borderless global economy, e-commerce reflects existing local patterns of commerce, business, and consumer preference. Its impact, therefore, varies greatly by country. E-commerce may increase efficiency and competitiveness of firms. But it also complicates matters, as firms deal with more business partners and new challenges from competitors.

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Carbon Strategies: How Leading Companies are Reducing their Climate Change Footprint
Andrew J. Hoffman

This book describes specific steps any business can take to implement sound, practical, climate-related corporate policies. Hoffman looks at the importance of timing policy implementation, establishing appropriate levels of internal and external commitment, influencing beneficial policy development, and creating new business opportunities based on climate policy. Case studies (DuPont, Alcoa, and Shell Group, among others) demonstrate these principles in action.



Managing the Unexpected: Resilient Performance in an Age of Uncertainty
Karl Weick and Kathleen Sutcliffe

Unexpected events happen all the time in organizations: coal mines collapse, fresh spinach causes grave illness, and toys laced with lead threaten our children. First published in 2001, this updated second edition presents a timely and practical guide for “high-reliability organizing” in an age of ongoing uncertainty. The authors’ solutions-oriented approach shows how to anticipate and respond to unimagined events with flexibility rather than rigidity.

 


Judgment: How Winning Leaders Make Great Calls
Noel M. Tichy and Warren G. Bennis

Judgment is the essence of leadership. Whether it's CEOs, politicians, coaches, or generals, the quality of a leader's judgment determines the fate of an entire organization. This book details ways in which to recognize the critical moment before a judgment call, when swift and decisive action is essential, and how to execute a decision after the call. The authors bring their model to life in interviews with world-class leaders who have thrived or suffered because of judgment calls.



The Satisfied Customer: Winners and Losers in the Battle for Buyer Preference
Claes Fornell

More customer complaints can be good for business. Gaining market share may be bad for profit. Come again? Author Fornell turns much of conventional business practice on its head here as he explores the shifting balance of power between buyers and sellers. Learn how to harness increasing buyer power, and how businesses and investors can benefit from better managing their newly empowered customers.


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