Assistant Professor of Technology and Operations
Ph.D., University Of Pennsylvania
B.E., Tsinghua University
Empirical Operations Management
Pricing and Revenue Management
Airline, Hotel, Retailing
Jun Li's main research interests are empirical operations management and business analytics, with special emphases on subjects such as revenue management, pricing, consumer behaviors and economic and social networks. She has worked extensively with large-scale data, including transactions, pricing, inventory and capacity, consumer online search and click stream data in airline and hotel industries. She has won several best paper awards and dissertation award. Her work has also enjoyed coverage by Economists, New York Times and Forbes.
Jun holds a Ph.D. in Operations Management from The Wharton School, University of Pennsylvania, and a Bachelor in Operations Research and Industrial Engineering from Tsinghua University, China.
Are Consumers Strategic? Structural Estimation from the Air-Travel Industry Forthcoming, Management Science. (with Nelson Granados and Serguei Netessine).
Who are My Competitors? - Let the Customer Decide (with Serguei Netessine).
Partnering with Competitors - An Empirical Analysis of Airline Alliances and Multimarket Competition (with Serguei Netessine).
Searching for Rivals. Economists, Sept 20, 2012.
Waging War on Wages. New York Times, Dec 7, 2011.
American Airlines' Bankruptcy: Who Loses? Forbes, Nov 29, 2011.
Honors and Awards
Management Science Distinguished Service Award, 2013
Finalist, Industry Studies Association Dissertation Award, 2012.
Winner, Manufacturing & Service Operations Management Society Student Paper Competition, 2011.
Third Place, INFORMS Service Section Best Student Paper Competition, 2011.
Third Place, Best Paper Competition Oversea Chinese Scholars Association in Management Science and Engineering, 2011.
Penn Lauder CIBER Grant, 2010.
Stephen M. Ross School of Business
University of Michigan
701 Tappan St.
Ann Arbor, MI 48109-1234
Office Location: R4466
Phone: (734) 763-4612
Fax: (734) 764-2555
Technology and Operations Web Site