Sendil Ethiraj is an Associate Professor of Strategy. He received his Ph.D. at The Wharton School, University of Pennsylvania prior to joining the Ross School of Business.
Dr. Ethirajís research is built on the basic premise that firms are bundles of interdependent choices or complex systems. He unites his interest in understanding firms-as-complex-systems with the central questions in strategy that revolve around generating and sustaining competitive advantage. His research may be partitioned into two related themes. The first focuses on how complexity affects firm strategy and the unique tradeoffs that complexity imposes. The second examines firm capabilities and why they are complex and hard-to-imitate. His research has been published in the leading strategy journals including Administrative Science Quarterly, Management Science, Organization Science, and Strategic Management Journal. He also serves on the editorial boards of Administrative Science Quarterly, Organization Science, and Strategic Management Journal and as Associate Editor of Management Science.
He developed an MBA elective entitled, Strategy in Technology-intensive Industries that he taught for three years. He currently teaches the Strategy core class in the MBA program.
His published work may be accessed here.