The MARKETING AREA at the Ross School of Business
CONGRATULATES the Winners of the
2012-13 BBA STUDENTS AWARDS!

AAF Jackson National
Winners

Joseph & Nance Keithley
Winners
Leo Burnette
Winners
AAF JACKSON NATIONAL WINNERS
TODD SIEGAL
Todd, a Cleveland native, crossed the border to pursue his interest in marketing at Ross. Through various case competitions, marketing and psychology classes, and internships, this interest quickly turned into a passion and Todd will be pursuing a career in Brand Management. Todd has been an active member of the University of Michigan Hillel during his four years here and also loves Michigan sports. His other interests include spending time with family as well as hanging out with the great friends he’s made here at UofM. Todd is also engaged to fellow wolverine and LSA student Rachel Krumbein and will be getting married after graduation in May.
KEITHLEY AWARD WINNERS
ARIANA CONTI
Ariana’s interest in sales and marketing is evident through her club involvement, coursework, and work experience. She is the President of the Michigan Sales Club, formerly known as the Wolverine Sales Club, and has been a member since her freshman year. In addition to enjoying the core Ross Marketing course, Ariana excelled in MKT310: Fundamentals of Sales Management. After her junior year, she became a Product Sales Specialist intern for IBM in Chicago, IL. After graduation, Ariana will return to IBM in the Milwaukee, WI area.
 
LEO BURNETTE WINNTERS
ALYSSA ARNESEN
Alyssa discovered her passion for advertising through a diverse range of summer internships. After teaching English in China in 2010 and studying astronomy in Chile in 2011, she landed an internship at Ogilvy & Mather in Madrid, Spain as a Digital Advertising Assistant in 2012. During this internship, Alyssa used her previous international experiences to aid her in gaining valuable exposure in her intended career field. As of now, Alyssa is optimistic in her job search for a career at a large-scale advertising agency post-graduation.
TREAVOR GRIEB
Trevor's passion for marketing is what has driven his academics at Ross. His favorite marketing class was "Marketing Innovation," which taught students how to identify white space in markets and create innovation around specific consumer needs. Trevor interned at PepsiCo Frito Lay in Marketing during the Summer of 2012, and has accepted an offer to join Teach for America next year.