MBA
While the University of Michigan Business School as a whole has
enjoyed success in the rankings recently, the Business Information
Technology (BIT) program has also been doing well. This is a result of
both the
strength of the school as a whole and the department's offerings in
particular. The MBS offers several exciting and relevant classes in
this program. These classes range from those that build applied skills
with today’s computer-based analytical tools to those that introduce
the
student to new ways of doing business electronically to those that
introduce the student to the problems of managing complex information
resources demanded by progressive firms — and everything in between.
The Graduate program in BIT offers a range of classes. Up to
80% of all MAP
projects have an IS component so BIT classes provide valuable tools for
this important component of the MBA student’s Michigan
experience. Following are brief descriptions of some of our newer
classes.
Leveraging Information Technology in Business Strategy (BIT514)
provides insights into the nature of business information systems and
their ability to leverage human and capital assets as part of business
strategy. The goal is to understand both the business
opportunities that motivate large I/T investments and the
organizational issues and management actions that determine their
strategic success.
Enterprise Network Strategy (BIT581) covers business and technology
issues in managing value creation through network infrastructure. The
course addresses the perspective of the managers of enterprises that
use the technology as well as that of technology
vendors such large telecom and data service providers and
equipment makers. The goal is to provide a basic technical background
that will aid managers in understanding both the nature of competition
in the network industry and the business implications of these
technologies for the evolution of a technology strategy in large
companies.
Enterprise Systems Strategy (BIT582) covers business and technology
issues in managing the various pieces in enterprise systems
architecture to create value for customers and shareholders. The course
addresses the perspectives of both the line of business managers who
are the primary users of these systems and creators of these
systems. The goal is to provide an understanding of the
challenges posed in synchronizing systems architecture with business
strategy for operational efficiency and innovation.
In addition, classes in decision analysis (BIT512 & 513) are
also exceedingly
popular. These classes introduce the MBA to the spreadsheet and its use
as a decision support tool for the analyst, consultant, and general
manager. Other classes that have proven popular in
recent years include the classes on human-computer interaction (BIT578)
and databases (BIT577).
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