Link My iMpact

The Only Way to Learn Business

Classroom learning alone is not enough to develop the skills to succeed in the business world. After all, thinking is easy; acting can be difficult.

That's why we pioneered the practice of action-based learning more than 20 years ago, and today Michigan Ross remains the preeminent institution for learning by doing. Action-based learning complements classroom study by integrating theory and practice in the context of a real business problem. Leadership challenges, realistic business simulations, extracurricular opportunities, and projects based at firms worldwide define the landscape of learning at Michigan Ross. Our Multidisciplinary Action Projects (MAP) course is Ross' signature action-based learning experience.

Ross students emerge as leaders with the skills, insight, and experience to apply advanced knowledge effectively in business and society.

Ana Gamborena // MBA '13

"Business education isn't all about cases and books. It's about action. It's about doing."

Ana says she came to Ross because she wanted to take her business experience and use it to make a positive difference in the world. During her Multidisciplinary Action Project (MAP), Ana worked with classmates, Microsoft, and leaders from public, private, and academic sectors to develop a plan to introduce the video gaming industry to Puerto Rico, sparking economic development and the creation of jobs. The island now has a plan to attract new business and new technology to its economy, and Ana and her Ross colleagues have stronger skills in applying sophisticated business concepts in real environments.